GeoBizz platform helps organizations identify and fill market gaps using Geographic Information Systems (GIS) technologies. Our platform provides mapping, data analysis, and predictive analytics to ensure the right product is placed in the right location. Our focus is on providing data-driven insights to help entrepreneurs, businesses and corporations, explore new opportunities and reduce the risk of cannibalizing existing markets. We use GIS mapping layer tools to simplify the process and make the data more visually appealing.
GeoBizz platform can analyze market voids and cannibalization by:
- Visualizing market areas : GeoBizz allows users to visualize market areas and their characteristics, such as demographics and purchasing power.
- Mapping competitor locations : Platform allows you to map the locations of competitors, providing insights into market saturation and potential market voids.
- Identifying market trends : Platform can analyze data to identify market trends and forecast potential areas of growth or decline.
- Measuring market reach : GeoBizz can measure the reach of a company's marketing efforts and determine where it has high and low penetration in the market.
- Analyzing customer patterns : Platform can analyze customer patterns, such as where they live and work, to better target marketing efforts and avoid cannibalization.
- Predictive modeling : Users can use GeoBizz for predictive modeling to forecast the impact of new stores on existing stores, helping to mitigate the risk of cannibalization.
Our focus is on providing valuable insights into sales performance, helping businesses make informed decisions and drive growth.